Client Story: Issaquah Condo

Listed for: $350,000 SOLD for: $355,000
Highlights: 2 Bedroom, 2.25 Baths, Built in 1989, 1 Car Garage
Offer Review Date: NO
This condo was currently a rental property, I met with the tenants and the condo looked like this:
The strategy I used to sell this property:
  • EARLY INVOLVEMENT: The sellers live out of state and after seeing the pictures of how the unit was being lived in they decided to wait and list after the tenants moved out. There was a lot of work that needed to be done, the entire unit was repainted a warm gray-beige color, the doors and moldings were all repainted a bright white. The kitchen was small and had green cabinets, they were repainted white to open the kitchen up. The unit was deep cleaned and some minor repairs were completed.
  • STAGING: I had the house staged so it would sell faster, with more offers and at a higher price than if it were left vacant. Staging takes a little extra time and money but helps buyers connect with the house and envision it as theirs. The purpose of each room is easy to identify and the proportional space shows well in online photos. Staging gives a home a competitive edge and helps to keep the buyers eye focused on the features and not the flaws.
  • PROFESSIONAL HD PHOTOS: I hired a real estate photographer to take high definition photos to create the best possible first impression when viewed online.
  • PRICING: I priced the unit at the current market value based on recent sales and current competition.
  • OFFER and NEGOTIATION: There was one offer received right away. The offer was cash with a quick closing, no inspection contingency, no financing contingency and a buyer who loved the unit thanks to new paint and staging.
The Result:
This unit sold right away! The small upfront investment of new paint, cleaning, repairs and the staging ensured this unit sold for top dollar! The sellers did exactly as I recommended and got $36,000 more than the last sale in the complex of a similar unit!

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